AURIC SIGNAL

AI-assisted investment decision support for self-directed investors

AURIC SIGNAL hero composition with one primary mobile screen and supporting portfolio, signal, market, insight, allocation, and action modules.
AURIC SIGNAL hero composition with one primary mobile screen and supporting portfolio, signal, market, insight, allocation, and action modules.

Case snapshot

Problem
Investors can see portfolio changes without always knowing which changes deserve attention or why they matter.
Research
3 exploratory interviews
Core principle
Explain, don't prescribe.
Validation
3 moderated usability sessions
Key iteration
Moved evidence closer to AI explanations and reframed scenarios as estimates rather than predictions.

Knowing what changed is not the same as knowing what it means.

The challenge is not access to more financial information. Portfolio changes, market signals, performance data, and financial context can create more noise than clarity.

Users may be able to see what moved without understanding: - what caused the change - how relevant it is to their portfolio - whether it deserves attention - whether they should explore a possible response

AURIC explores how AI-assisted interpretation can organize these signals into clearer decision context while keeping judgment and action with the user.

01 — Information

02 — Interpretation Gap

03 — Decision State

Market Movement

Portfolio Performance

News

Asset Exposure

Risk Context

Decision Friction

What changed?

Why does it matter?

What should I examine next?

IgnoreExploreAdjustWait

More information ≠ more decision clarity.

01 — Information

Market Movement

Portfolio Performance

News

Asset Exposure

Risk Context

02 — Interpretation Gap

Decision Friction

What changed?

Why does it matter?

What should I examine next?

03 — Decision State

IgnoreExploreAdjustWait

More information ≠ more decision clarity.

Research & Insights

I conducted three semi-structured interviews with people who had experience investing or trading crypto. The goal was to identify recurring decision patterns, not produce statistically validated findings.

Research context

  • Format: Exploratory research, semi-structured interviews
  • Participants: 3
  • Focus: Recurring themes and patterns, not statistical validation
Research synthesis combining three exploratory interviews, a lightweight competitive review, affinity mapping, and recurring themes.

Recurring themes

01 — Attention Before Analysis

Not every portfolio change deserves equal attention — design should prioritize meaningful signals instead of presenting more data with equal visual weight.

02 — Explanation Builds Confidence

A signal is only useful when its reasoning is understandable, so AI-assisted interpretation needs to be paired with context, supporting evidence, and visible uncertainty.

03 — Explore Before Acting

People need room to explore a possible response before committing, which points to a scenario layer between understanding and decision-making.

Primary user

Self-directed investor — someone who manages their own portfolio and understands basic financial information, but is not necessarily a professional analyst.

Research → Product Translation

Each recurring theme was carried through to a design principle, then to a concrete product decision — synthesis, not a direct request-to-feature mapping.

01 — Research Signal

02 — Synthesis / Design Principle

03 — Product Response

01

Attention happens before analysis.

Prioritize before explaining.

Priority Signal
02

Explanation builds confidence.

Explain, don't prescribe.

Evidence + Confidence
03

People want to explore before committing.

Support reversible exploration.

Scenario Comparison
04

Users want to retain judgment.

Keep AI authority bounded.

Review + Human Decision

01

Research Signal

Attention happens before analysis.

Synthesis / Design Principle

Prioritize before explaining.

Product Response

Priority Signal

02

Research Signal

Explanation builds confidence.

Synthesis / Design Principle

Explain, don't prescribe.

Product Response

Evidence + Confidence

03

Research Signal

People want to explore before committing.

Synthesis / Design Principle

Support reversible exploration.

Product Response

Scenario Comparison

04

Research Signal

Users want to retain judgment.

Synthesis / Design Principle

Keep AI authority bounded.

Product Response

Review + Human Decision

From information to informed action.

The research shifted AURIC away from being another portfolio tracker and toward a decision-support experience — helping users move from noticing a change to acting on it with confidence.

  1. SignalSurface what deserves attention
  2. UnderstandExplain what changed and why it matters
  3. ExploreTest possible responses before committing
  4. DecideKeep the final judgment with the user

Design principles

01 — Prioritize, Don't Overload

Surface what deserves attention instead of presenting every available signal with equal weight.

02 — Explain, Don't Prescribe

Use AI to clarify context, evidence, and uncertainty rather than presenting opaque recommendations.

03 — Explore Before Committing

Give users space to test possible actions and understand consequences before making a decision.

Design principle

Explain, don't prescribe.

AI can organize context, evidence, and possibilities. The final judgment stays with the user.

Exploring Where Decision Support Should Begin

Early layouts explored several ways to establish priority in the experience — from a dashboard-first overview to an AI-led explanation and a signal-first structure. Comparing these directions clarified which one created the clearest bridge between monitoring and decision-making.

Four early interface directions comparing dashboard, insight, portfolio, and daily brief entry points.

Three conceptual directions

01 — Dashboard-Led

Familiar and context-rich, but risks recreating the information overload of traditional financial dashboards.

02 — AI Brief-Led

Fast to interpret, but places too much trust and product dependency on a single AI layer.

03 — Signal-Led

Creates the clearest bridge from attention to explanation and scenario exploration.

Decision Clarity

Personal Context

AI Dependence

Decision Continuity

Dashboard-Led

Medium
High
Low
Low

AI Brief-Led

High
Low
High
Medium

Portfolio-Led

Low
High
Low
Medium

Signal-Led

Selected
High
Medium
Medium
High

Low · Medium · High — a qualitative design comparison, not a measured research score.

Signal-led offered the strongest balance of attention, context, and decision continuity without making AI the primary authority.

Dashboard-Led

Decision Clarity

Medium

Personal Context

High

AI Dependence

Low

Decision Continuity

Low

AI Brief-Led

Decision Clarity

High

Personal Context

Low

AI Dependence

High

Decision Continuity

Medium

Portfolio-Led

Decision Clarity

Low

Personal Context

High

AI Dependence

Low

Decision Continuity

Medium

Signal-LedSelected

Decision Clarity

High

Personal Context

Medium

AI Dependence

Medium

Decision Continuity

High

Low · Medium · High — a qualitative design comparison, not a measured research score.

Signal-led offered the strongest balance of attention, context, and decision continuity without making AI the primary authority.

Two connected decision tasks

Two core flows translate AURIC's decision-support strategy into concrete user tasks: understanding a meaningful portfolio change and evaluating a possible response.

Flow 01 — Understand a Portfolio Change

Signal → Explanation → Evidence → Portfolio relevance → Understand / Exit

No action is a valid outcome.

Flow 02 — Evaluate a Possible Action

Scenario → Impact → Compare → Review → Decide / Exit

AURIC does not execute trades or move assets.

01 — Understand a Change

Portfolio Health
AI AssistedPriority Signal
Movement Detail
Personal Impact
Missing contextClarify portfolio inputs
AI AssistedEvidence + Confidence
Low confidenceUncertainty surfaced
AI AssistedAI Explanation

02 — Explore a Decision

AI AssistedScenario
AI AssistedCompare Options
Risk + Trade-offs
Outside risk preferenceReconsider scenario
Human Decision
Review
Adjust Inputs
Take actionNo action

01 — Understand a Change

Portfolio Health
AI AssistedPriority Signal
Movement Detail
AI AssistedAI Explanation
AI AssistedEvidence + Confidence
Low confidenceUncertainty surfaced
Personal Impact
Missing contextClarify portfolio inputs

02 — Explore a Decision

AI AssistedScenario
AI AssistedCompare Options
Risk + Trade-offs
Outside risk preferenceReconsider scenario
Adjust Inputs
Review
Human Decision
Take actionNo action

Key edge cases

  • Low-confidence explanation
  • Conflicting signals
  • Insufficient portfolio context
  • No-action outcome
  • Scenario with negative impact

Product Design

Information Architecture

AURIC's architecture is organized around the user's decision journey — moving from portfolio context and prioritized signals into explanation, exploration, and review.

Supporting navigation, including watchlist activity and account settings, sits alongside this path without interrupting it. AI-assisted explanation stays embedded in the broader workflow rather than becoming a separate chat destination.

The primary navigation carries this across five top-level destinations — portfolio context and signals, explanation, holdings, tracked assets, and account settings.

02 — Core Decision Architecture

Portfolio Context
Priority SignalExplanation
Evidence + Confidence
Personal Impact
Scenario
Compare
Review

03 — Supporting System

Notifications
Saved Signals
Watchlist
Risk Preferences→ influences Scenario · Compare
Portfolio Connections→ influences Portfolio Context
Account Settings

02 — Core Decision Architecture

Portfolio Context
Priority SignalExplanation
Evidence + Confidence
Personal Impact
Scenario
Compare
Review

03 — Supporting System

Notifications
Saved Signals
Watchlist
Risk Preferences→ influences Scenario · Compare
Portfolio Connections→ influences Portfolio Context
Account Settings
  1. Portfolio ContextPortfolio Health · Holdings · Exposure
  2. SignalsPriority Signals · Daily Brief
  3. ExplanationContext · Evidence · Confidence / Uncertainty
  4. Scenario ExplorationScenario · Compare · Impact
  5. Decision / ReviewReview · Save · Exit
AURIC Home viewport.
HomePortfolio context and the signals that currently deserve attention.
AURIC Insights viewport.
InsightsAI-assisted explanation and evidence behind a selected signal.
AURIC Assets viewport.
AssetsHoldings, allocation, and exposure across the portfolio.
AURIC Watchlist viewport.
WatchlistTracked assets and their recent movement.
AURIC Profile viewport.
ProfileAccount, preferences, and personal settings.

AI Assistance / Human Control Model

AI supports interpretation and scenario exploration, while evidence, confidence, and uncertainty remain visible. Final judgment stays with the user.

01 — AI Assistance

Understand

AI AssistedOrganize
AI AssistedPrioritize
AI AssistedExplain
AI AssistedSurface Evidence

Explore

AI AssistedSimulate
AI AssistedCompare

Trust Signals

Evidence · Confidence · Uncertainty

→ accompanies Explain · Surface Evidence

AI Assists — Human Decides

02 — Human Judgment

Interpret
Evaluate
Decide
Take ActionNo Action

User Oversight

Inspect · Question · Adjust · Exit

01 — AI Assistance

AI AssistedOrganize
AI AssistedPrioritize
AI AssistedExplain
AI AssistedSurface Evidence
AI AssistedSimulate
AI AssistedCompare

Trust Signals

Evidence · Confidence · Uncertainty

→ accompanies Explain · Surface Evidence

AI Assists — Human Decides

02 — Human Judgment

Interpret
Evaluate
Decide
Take ActionNo Action

User Oversight

Inspect · Question · Adjust · Exit

Key Product Experiences

Four key experiences carry the decision-support journey from a prioritized signal into explanation, simulation, and a non-executing response.

Prioritized Signals

What deserves my attention?

AURIC prioritizes meaningful portfolio changes over presenting every movement with equal weight. A single health score brings performance, allocation, and risk together, so users see overall condition before individual metrics.

The deeper view traces that score to its drivers — diversification, concentration, volatility, and liquidity — connecting them back to allocation and performance.

Design focus

  • Prioritize meaningful signals over equal-weight data
  • Make contributing risk factors visible
  • Connect health, allocation, and performance

Explainable AI

Why does this matter?

AI acts as an explanation layer, not a source of automatic recommendations. When AURIC surfaces a signal, it first explains what changed and why, then lets users inspect the drivers and evidence behind that interpretation.

Confidence and evidence stay visible rather than hidden behind a single AI-generated answer, and market explanation is kept separate from personal portfolio impact.

Design focus

  • Explain the change before suggesting a response
  • Make evidence and confidence visible
  • Connect market context to personal impact

Scenario Exploration

What could happen if I respond?

Scenario Simulation lets users explore a possible market change before deciding how to respond. Rather than a prediction, the interface frames the result as an estimate based on the portfolio's current composition and the user's assumptions.

The simulation shows how a scenario could affect value, health, risk exposure, holdings, and allocation, with the underlying reasoning kept accessible rather than treated as a black box.

Design focus

  • Frame outcomes as estimates, not predictions
  • Show portfolio-wide consequences of a scenario
  • Keep AI reasoning available for deeper inspection

Compare Before Deciding

What changes before I make a judgment?

This view extends the scenario experience into exploring a possible response — comparing current allocation with a suggested alternative, and explaining how the change relates to concentration risk, risk preference, and longer-term goals.

Exploring a strategy stays separate from executing one: users can review, inspect impact, and save a proposal without placing a trade. Current and proposed states stay visible side by side so consequences remain clear.

Design focus

  • Compare current and suggested allocation clearly
  • Explain why the proposed change may be relevant
  • Separate decision support from trade execution

Visual & Component System

AURIC is built around a restrained visual and component system designed to keep dense financial information readable and consistent across product states.

Organizing the system

Visual Hierarchy

Priority signals, confidence indicators, and financial data are weighted so the most consequential information reads first, even in a dense, numbers-heavy interface.

State & Semantic Language

Consistent color, iconography, and typography communicate confidence, risk, and status, so evidence, uncertainty, and warnings stay legible at a glance.

Reusable Components

Signal cards, an evidence and confidence module, scenario controls, and comparison panels repeat across the product with a shared visual language.

Consistency & Scale

The system was designed mobile-first, matching how self-directed investors most often check a portfolio, with patterns built to extend consistently as the product grows.

AURIC visual system showing color, type, buttons, status, metrics, allocation, and shared patterns.

Testing the connected journey

I conducted moderated usability sessions to evaluate whether users could understand a portfolio signal, interpret the AI-supported explanation, and explore a possible response without losing context or control.

Testing setup

  • Participants: 3
  • Format: Moderated usability testing
  • Prototype: Interactive high-fidelity app
  • Focus: Hierarchy · Comprehension · Scenario clarity · User control

Tasks

  1. Check portfolio health.
  2. Investigate a priority signal.
  3. Review explanation and evidence.
  4. Evaluate a scenario.
  5. Review rebalancing.

01Signal Hierarchy

Observed

Participants were unsure which portfolio change deserved attention first.

Changed

The priority hierarchy was strengthened and competing information was reduced.

Product Effect

Priority Signal becomes the clear entry point.

Top of the AI explanation screen, showing the priority and confidence indicators for a portfolio signal.

02Explanation + Evidence

Observed

Participants looked for supporting evidence before trusting the explanation.

Changed

Evidence and confidence were moved closer to the AI explanation.

Product Effect

Explanation, evidence, confidence, and uncertainty now read as one connected system.

Evidence section of the AI explanation screen, positioned directly alongside the explanation and drivers.

03Scenario Framing

Observed

Some scenario outputs could be interpreted as predictions or recommendations.

Changed

Scenarios were reframed as estimates for comparison rather than expected outcomes.

Product Effect

Users can compare possibilities without treating AI output as a directive.

Top of the scenario simulation screen, labeled 'Estimate only' rather than a prediction.

01Signal Hierarchy

Observed

Participants were unsure which portfolio change deserved attention first.

Changed

The priority hierarchy was strengthened and competing information was reduced.

Product Effect

Priority Signal becomes the clear entry point.

Top of the AI explanation screen, showing the priority and confidence indicators for a portfolio signal.

02Explanation + Evidence

Observed

Participants looked for supporting evidence before trusting the explanation.

Changed

Evidence and confidence were moved closer to the AI explanation.

Product Effect

Explanation, evidence, confidence, and uncertainty now read as one connected system.

Evidence section of the AI explanation screen, positioned directly alongside the explanation and drivers.

03Scenario Framing

Observed

Some scenario outputs could be interpreted as predictions or recommendations.

Changed

Scenarios were reframed as estimates for comparison rather than expected outcomes.

Product Effect

Users can compare possibilities without treating AI output as a directive.

Top of the scenario simulation screen, labeled 'Estimate only' rather than a prediction.

From signal to informed decision.

AURIC brings portfolio context, AI-assisted explanation, and scenario exploration into one continuous decision-support experience. The system helps users understand what changed, explore possible responses, and retain control over the final judgment.

Explore the Interactive Prototype ↗

Functional prototype built in Lovable.

Designing AI to support judgment, not replace it.

AURIC connects portfolio monitoring, explainable AI, and scenario exploration into one decision-support journey. AI supports interpretation while evidence, uncertainty, and final judgment remain visible to the user.

Capabilities

Product Strategy · Information Architecture · UX/UI Design · AI Interaction Patterns · Interactive Prototyping · Usability Testing

Next steps

01 — Broader Validation

Test the decision-support model with a broader range of investment experience levels and financial behaviors.

02 — Trust & AI Calibration

Explore how confidence, evidence quality, conflicting signals, and incomplete information should be communicated across different AI-assisted states.

03 — Deeper Scenario Evaluation

Evaluate how users compare multiple scenarios, interpret trade-offs, and decide when taking no action is the most appropriate outcome.